Friday, October 23, 2009

The Farce of Creating a Product Pollution Industry

We have created a useless, expensive product pollution industry, to see how much an industry and even individual products pollute the environment.

First you must decide the definition of pollution. Is it CO2 pollution? Is it some chemical that may be toxic. Or is it the latest imagined Environmental Pollutant of the Year? Those aspects alone are always dubious and controversial.

Example: I walked by a dry cleaners store and noted they were offering “organic” dry cleaning. Did anyone tell the merchant that good old fashioned benzene solvent was fundamentally organic? So why bother with this newfangled stuff?

The product pollution industry and its consultants have become a thriving industry.

The real reasons behind this are twofold.

One: A marketing concept to sell public do-gooders on the idea a company is doing something ”green” for the community and the world.

Two: Establishing a protective insurance policy in the event the do-gooders sue because they believe you are destroying their planet.

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